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October 18, 2024

MM4A 2024 Q3 Wrap-Up

In this Q3 2024 Wrap-Up, we take a deep dive into the latest developments and performance highlights from the past quarter. This video provides a 30,000-foot view of key metrics, including nearly 10 million individuals reached and over 39 million ads placed, setting new records for our campaigns. We also explore how evolving algorithms on Meta platforms like Facebook and Instagram are reshaping engagement, emphasizing community interaction over follower counts.

The discussion covers the growing role of AI tools like Ali for lead detection and automated messaging, with actionable tips on fostering meaningful connections with customers. You’ll also learn the latest strategies for optimizing your Google Business Profile and navigating ad performance with metrics like CPM and CPC to maximize impact.

Additionally, we tackle big topics like the influence of AI in content creation, TikTok’s uncertain future, and the importance of maintaining a strategic long-term advertising approach. Whether you’re an insurance agent, business owner, or entrepreneur, this video is packed with insights to help you stay competitive and drive growth into 2025 and beyond.

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